MELANIE
BAILLOD

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©2025 Melanie Baillod

Hello! Services

Art Director with over 5 years of experience in the luxury industry, currently freelancing for La Mer (Estée Lauder Companies) in New York.

I specialize in crafting new visual narratives for commercial brands. With a solid background at Jaeger-LeCoultre in Switzerland, I led 360° campaigns, photo and film productions, and developed impactful content across multiple channels.

Known for my creative eye, precision, and collaborative spirit, I thrive in fast-paced environments and bring ideas to life, even under tight deadlines. Passionate about nature, outdoor sports, design, photography, and travel, I create content that resonates and elevates with a sensitive, meaningful touch.


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Art Direction & Creative Campaign Concepts
Visual Direction & Storyboarding
Photo & Film Shoot direction
360° Campaign Activations (digital, print, social)
Design & Post-production Supervision
Video Editing & Image Retouching
Cross-Channel Content creation (OOH, digital, in-store)
Social Media Content Creation
Brand Identity design and 3D



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