MELANIE
BAILLOD

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©2026 Melanie Baillod

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Art Director with over 5 years of experience in the luxury industry, currently freelancing for La Mer (Estée Lauder Companies, New York).

I specialize in crafting new visual narratives for commercial brands. With a solid background at Jaeger-LeCoultre in Switzerland, I led 360° campaigns, photo and film productions, and developed impactful content across multiple channels.

Known for my creative eye, precision, and collaborative spirit, I thrive in fast-paced environments and bring ideas to life, even under tight deadlines. Passionate about nature, outdoor sports, design, photography, and travel, I create content that resonates and elevates with a sensitive, meaningful touch.


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 Art Direction, design,  
 Concept, visual direction
 360° campaign activations / NPL
 Photography / film shoot direction
 Post-production supervision
 Video editing
 Image retouching
 AI generative content
 Cross-channel content creation
 (Social media, paid, OOH, digital, in-store)
 Graphic design, brand identity and 3D




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