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Art Director with over 5 years of experience in the luxury industry, currently freelancing for La Mer (Estée Lauder Companies) in New York.

I specialize in crafting new visual narratives for commercial brands. With a solid background at Jaeger-LeCoultre in Switzerland, I led 360° campaigns, photo and film productions, and developed impactful content across multiple channels.

Known for my creative eye, precision, and collaborative spirit, I thrive in fast-paced environments and bring ideas to life, even under tight deadlines. 

Passionate about nature, outdoor sports, design, photography, and travel, I create content that resonates and elevates with a sensitive, meaningful touch.

Services:

Art Direction, design,  
Concept, visual direction 
360° campaign activations / NPL
Photography / film shoot direction
Post-production supervision
Video editing
Image retouching
AI generative content 
Cross-channel content creation 
(Social media, paid, OOH, digital, in-store)
Graphic design, brand identity and 3D

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